OPI and… Coca Cola???

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It’s true.  OPI has announced a new collaboration with the Coca-Cola Company, owner of world-famous Coke beverages.  Release won’t be until June and this is the only picture I can find so far, which doesn’t tell us much.

opi and coca cola

Several of the group’s most recognised brands – including Coca-Cola, Diet Coke, Coke Zero, Cherry Coke, Vanilla Coke, Sprite and Fanta – will be the inspiration for a line of OPI limited edition nail lacquers that will launch internationally in June 2014.

“We’re excited to partner with OPI, a pre-eminent nail polish brand with global reach and influence among our core target teen audience,” noted The Coca-Cola Company Group Director Worldwide Licensing Kate Dwyer.  [Us older polish lovers, ignored as usual….]

“Coca-Cola has a long history of collaborations with beauty and lifestyle brands to further connect with consumers and tastemakers in a way that is meaningful and relevant for them.”

“As the global leader in the professional nail industry, OPI is thrilled to partner with the world’s top beverage company, The Coca-Cola Company,” added OPI Co-Founder and Executive Vice President Suzi Weiss-Fischmann. “These two iconic brands truly deliver happiness in a bottle – whether it’s a refreshing, invigorating sip of Coke or a set of fingers and toes perfectly polished with OPI nail lacquer.”

Fun idea, actually.  A cola brown, Fanta orange, silvery Sprite?  Let’s just hope we won’t have problems with the polish bubbling!  😉

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5 responses »

  1. Wow! At first this seemed silly, but now I’m really looking forward to it! It’s fun! Can’t wait to see swatches! Thanks for posting! ^_^

    Reply
  2. Dear OPI,
    Please don’t forget the bright pink of the Tab can. I will love you forever.
    ❤ Rose

    Reply
  3. I guess this is no stranger than Muppets related polish … ? 😀

    Reply
  4. Pingback: OPI Coca-Cola Collection, update | The Silver Nail

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